Thursday, February 11, 2010


JEWS DO IT has to apologize for not posting a Jewish-themed pair of sneakers in over six months. But here's the thing. JEWS DO IT needs designers like bad. We can easily sit and make our own special Jewish Nike kicks but to be honest, we're not that good at the Photoshops and the Illustrators and the Whatevers designers use to make awesome Jewish-themed Nike sneakers.

And so, we're out there being vocal using our vocal chords to let you know that we need contributions. We have the ideas. Do you have the tools? Do you have an art program on your computer and an itchy mouse finger? Click your way to JEWS DO IT fame and get in touch today! We want yr kicks ASAP.

Otherwise, we're going to have to recruit. That means getting on the Twitter and the Facebook and asking you all to get involved. And not like one dude said, hey, I'll make you a pair of Neil Diamond kicks and never did. And not like, hey, I'll make you a Passover package with kicks, t-shirt, and a matching bag, but never did. I'm talking real people, real talk, real commitment.

Hit up the JEW DOER himself at

Friday, August 28, 2009


Bless you, Thomas, you righteous Gentile you. Jews Do It was suffering for some time--we were promised new treatments from a number of designers out there but they have all let us down.
Such is life. We take a bump on the chin and eat it for breakfast in a bowl of fiber.

But me and TG were chatting via the Instant Messenger and I told him of our woes. Lo and behold, he came through big time. At first, he asked me if I had a specific idea in mind for the next shoe.
A Hassid shoe, I suggested?
What's that, he asked?

Oh, boy. Thomas wasn't joking when he said he knew nothing about Judaism.
So I says, Thomas, Rosh Hashanah, the Jewish New Year is coming up soon.
Go on, he says. Intrigued.
And we have this tradition of dipping an apple into honey to symbolize a sweet year.
I can do that, he says.

And bam. He has done just that. Thank you, Thomas, for not letting Jews Do It readers worldwide down. Can we anoint you an honorary Heeb for the contribution you've made? Do one more and we'll talk.

Incidentally, very mentally unstable props for designing the Air Max 97 as opposed to a cliche Dunk of some sort. When Thomas steps out of the comfort zone, we achieve brilliance. Love it. Onwards.

Tuesday, April 7, 2009


It's been awhile since we posted to Jews Do It but we have much to look forward to. Guest designers Jonathan Belsky, Danny Adrian and Albert Ocampo are all respectively and diligently working on a fresh idea for this here chief "homey" at JDI. Can't wait to see them. We are, as the kids say, "stoked."

In the meantime, Isaac sent us this link a few weeks back and we forgot to post it. Ian over at Ian's Shoelace Site (yes, this is real) recommends a new method for lacing your shoes known as Hexagram Lacing, or as Ian points out, this can "also [be] referred to as "Star of David Lacing." Whoa. We didn't see this trend coming.

This is the sort of thing you can only pull off in Israel, or Borough Park.
Places not to do this: Germany, Iraq, Iran, the South.

But hypothetically, let's say you stumbled in one of the two aforementioned Jew-friendly places in which the Star of David lacing is a shoe trend just waiting--begging!--to happen, how do you do this?
Trick question! You don't, silly.

Saturday, February 21, 2009


Thomas dropped these incredible custom designed kicks into my in-box on Friday completely unsolicited and unprompted. It's that sort of awesomeness I look forward to from all my designer friends out there (hint, hint).

So let's get to the shoes. Real fans know that Krusty the Clown from the Simpsons is the only Jewish citizen of Springfield, and for authenticity's sake, his dad Rabbi Krustofski (as revealed on the "Like Father, Like Clown" episode) was voiced by stereotypical Jewmedian Jackie Mason. [In fact, for years, there's a Rabbi Krustofski collectible rumored to be out there in limited numbers and I've been looking for it high-and-low. See below]

Thomas being the serious Gentile that he is doesn't know a whole lot about Judaism, and so he wrote in his email, "when i think Jewish i think Krusty." He matched a pair of Air Force 1s Low as expertly as possible--I'm pretty sure that if these were actually made they'd fly off the shelves along with Homer Dunks and Marge Simpson SB Highs. I think it goes without saying that this pair is pretty brilliant. And bonus points to him for thinking way out of the box here.

Sunday, January 25, 2009


It's been a super long time since I posted up on the Jews Do It, so I felt responsible to throw up a pic here to placate all you fans. Now, granted this one wasn't exactly belabored upon (it is after all the Dinosaur Jr. Dunk Hi with a slight modification). Nevertheless, here is the Dino character holding a candle lighting the Chanukah menorah. Spot the yarmulka on his head--my apologies to J. Mascis, but after all, this is a religious affair.

Saturday, December 27, 2008


Where 'dem Hanukkah kicks at?
Oh, they're coming. The Jews Do It crew are hitting Photoshop hard. Stick with us. We're lazy, but we're not jerks.

Thursday, November 20, 2008


Another collaboration with my bud John C. Today, we sat down and cracked hard on this pair of special edition Manishewitz Air Force 1's. We worked on the color scheme for a while trying to find the perfect combination that truly represented the wine manufacturer's logo--we think it came up solid. The purples and gold/yellow were both inspired by the logo (see inset), but its the silver that you're probably scratching your head over...

That silver colorway symbolizes the Kiddush cup, or the silver cup we use on the Sabbath to make the blessing, or the "Kiddush," over. While I'm certain that you're familiar with silver goblets, here's one example just to illustrate the point:

And I gotta say, that bunch of grapes emboss by the heel gives this shoe the perfect balance. Like the Manischewitz Concord Wine, these shoes are sickeningly sweet!

Monday, November 10, 2008


Friend and exceptional talent John Cornette is Jews Do It's first guest designer this week (I welcome submissions for sure). Being that that guy's a whiz on the Photoshop, I gave him an assignment. Take a pair of Air Jordan I's and design them as inspired by smoked salmon, cream cheese, a poppy-seed bagel, and a butter knife (for spreading).

I watched John as he whipped through this Barney Greengrassed number like Temptee while rocking his design tools with meticulous attention. He even left the Jordan logo embossed into the lox upper (click on the image for a better quality look). That, my friend, is taking this to go.

We all know that bagels and Jews go hand-in-hand, so it's my great pleasure to present the first pair not necessarily tied to observance or tradition, rather this is an excercise in Jewish identity. I loves 'em. I don't know if I want to wear them out to the Bagel Basket on 90th and Amsterdam, or stay at home at eat them up.

Props to John once again for stepping up to the dairy plate.

Wednesday, October 29, 2008


I haven't posted in awhile because these kicks took forever and a day to design. The good news is that I'm getting much better at this Photoshop thing all thanks to my skillz master John Cornette. Thanks, bud.

You're looking at the much belabored-upon Torah kicks designed and inspired by the Torah scrolls as seen in synagogues. See pic below:

See the velvet covers draped over the scrolls as they sit in the ark? That's where I got that velvet material idea to adorn the whole shoe--looks pretty dope, eh? But here's where we get intricate. The wood-colored laces and sole are inspired by the wooden handles at both the top and the bottom of the Torah (these allow us to roll to the appropriate portion or segment of the Bible).

And considering I borrowed the concept for these shoes from the Nike Terminator Metal edition, I converted the hanging guitar pic that comes with the original shoe into a silver breastplate (see some of them hanging on the Torahs above). This particular one that I designed represents the 12 Tribes of Judah (count the twelve unique stones) which feels a little intricate and detailed, but, hey, better to roll deep than not at all.

And finally, remember that Tanach font I found the other day...? I used the Hebrew-looking font and placed a gold "Nike" on the heel, kind of like the velvet Torah dresses have sponsors embroidered on the Torah. Leave no detail behind.

Monday, October 13, 2008


Those of your paying attention to your surroundings will notice some random wooden huts in my fellow Hebraic brothers' backyards. This, my friend, is called the Sukkah and it's built in observance of the eight day holiday known as Sukkot. School yourself some more at Wikipedia if you're so inclined.

In addition to eating meals in the Sukkah, the Jews carry a yellow fruit and a leafy bunch around with them to synagogue. The tree-like item is called the Lulav and together with that lemon-looking fruit, called Etrog, they represent and symbolize man's body.

The longer, thinner leaves, or the Eruvim, represent man's ability to speak, or the lips. The more oval and lighter green leaves called the Hadassim represents man's ability to see, or, the eyes. The long bamboo piece in the middle symbolizes the spine. [Stick with me here--almost to the kicks]. And finally, the Etrog is the heart--see how the shape is similar? By holding all of these things together during certain sections of prayer we're keenly aware of all of our essential functions.

Now let's get to the reason for this long megillah-- the Sukkot, Suckas shoes. I made the color palette exclusively in greens, yellow, and browns except for the black laces which has a good reason (to be explained.) First off, the back section is a textured leafy pattern and I also made it a lighter green to match the Hadassim. The front section of the shoe is a darker green for the Eruvim and also smoother than the back to differentiate the two different leaves. Dig?
The swoosh has a bumpy yellow leather to match the texture of the fruit and the midsole has a brown, bamboo-like pattern to match the crossweave of the Lulav holder. Tight, right? But here's where the plot thickens. See those leaves coming out of the midsole? I'm pretty confident in saying that I have never seen a shoe with a decoration coming out from the midsole--I put some fake astroturf to symbolize the leaves all around the circumference shoe. This makes this pair tres' unique, non?

Finally, about those black laces you all have been wondering about. See, it's tradition that the top of the Etrog stays on the whole eight days for it to qualify as "kosher." Not "kosher" as in eating, but "kosher as it can be used for prayer purposes. Those stark black laces represent that piece, or the Pitum, which, of course, is the final touch that makes these Suckas kicks absolutely kosher.

See the pitum at the top? You do? Good!